Privacy Policy

1. Introduction

Echo Academy respects your privacy and is committed to protecting your personal data.
This Privacy Policy outlines how we collect, use, store, and protect your personal information when you interact with our website, register for courses, or contact us.

Critical Care Echo Education Limited, trading as Echo Academy, is the data controller responsible for your personal data collected through this website.

2. Data Controller

Critical Care Echo Education Limited, trading as Echo Academy, is the data controller for any personal information collected through our website, registration forms, and communications.

Registered in Ireland.

Contact: learn@echo-academy.com

Location: Dublin, Ireland

3. Personal Data We Collect

We may collect and process the following types of personal data:

  • Full name

  • Email address

  • Phone number (optional)

  • Professional role and workplace (for course registrations)

  • Course enrolment and participation details

  • Messages sent via our contact forms

  • Feedback or testimonials provided voluntarily

We do not collect sensitive personal data (e.g., health data) through our website.

4. How We Use Your Personal Data

We use your personal information for the following purposes:

  • To process course registrations and manage course participation

  • To communicate important information related to your course

  • To issue course certificates and record CPD credits

  • To respond to enquiries submitted through our website

  • To request voluntary feedback for service improvement

  • To comply with legal obligations and accrediting body requirements

We will not use your data for marketing purposes without your explicit consent.

5. Legal Basis for Processing

We process personal data based on the following legal grounds:

  • Contractual necessity: to deliver courses you have registered for.

  • Legitimate interests: to operate and improve our educational services.

  • Consent: where you voluntarily submit feedback or agree to receive communications beyond essential course administration.

Legal obligation: where required to retain information for audit or accreditation purposes.

6. Data Storage and Security

  • Personal data is stored securely on encrypted servers and protected against unauthorised access, alteration, disclosure, or destruction.

  • Access is restricted to authorised Echo Academy staff involved in course administration.

7. Data Retention

  • We retain personal data only for as long as necessary to fulfil the purposes outlined above, or to comply with legal, accreditation, and regulatory obligations.

  • Typically, participant records are retained for a period of seven years in line with CPD and audit standards.

8. Sharing of Data

  • We do not sell, rent, or share personal data with third parties for marketing purposes.

  • Personal data may be shared with accrediting bodies (e.g., BSE, ICS) if required for CPD certification, and only with your prior knowledge.

  • If legally required, we may disclose personal data to authorities or regulatory bodies.

9. Your Rights

Under the General Data Protection Regulation (GDPR), you have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate or incomplete data

  • Request erasure of your data under certain conditions

  • Object to processing based on legitimate interests

  • Request restriction of processing

  • Request data portability where applicable

  • Withdraw consent at any time (where processing is based on consent)

Requests should be directed to learn@echo-academy.com.

10. Cookies

Echo Academy’s website uses essential cookies to ensure that the site functions correctly and to enhance your browsing experience.
Essential cookies are used solely for technical purposes, such as maintaining session security, navigation efficiency, and basic site operation.

We do not use cookies for advertising, behavioural tracking, or analytics purposes.

By continuing to use the Echo Academy website, you consent to the use of essential cookies as described.
You may control or disable cookies through your browser settings; however, some functionality of the website may be affected if essential cookies are disabled.

For further details, please contact learn@echo-academy.com.

11. Changes to This Privacy Policy

Echo Academy may update this Privacy Policy from time to time.
Substantive changes will be communicated via the website or direct communication where appropriate.

Last updated: June 09, 2025

12. Contact Information

If you have any questions or concerns about this Privacy Policy or how your data is handled, please contact:

Echo Academy

Email: learn@echo-academy.com

Location: Dublin, Ireland